Ron Sheetz, Dan Kennedy, Pete Lillo, Rick Neiswonger & 10 other highly successful entrepreneurs reveal their secrets to success
You Must Own Your Business -
YOUR BUSINESS SHOULD NOT OWN YOU!
Owning and Running a business can be a thankless Job, but it also can be the most rewarding Job. There are generally two types of business owners, those who choose not to work for others and start a business in order to control their own destiny, and the second type of owner, the one who truly wants to build and grow a business. The ambitious owner is interested in creating freedom.
Freedom means to do what you want when you want. The path to freedom is filled with landmines. The average business owner discovers those landmines as they grow. That is the difficult path to growth and freedom. The better path is to shortcut the process and learn from the experiences of others. This book is the brainchild of authors contributing their best practices for starting, growing, and achieving life-freedom from their businesses.
John Wanamaker, the founder of one of the first American department stores was known to have said, “Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.”
The contributing authors of this book are sharing the “fifty percent” they know that worked for them, elevating them from bootstrapper to success. Their experiences will be your blueprint to short cutting your path to success. Every author in this book has been where you may be right now. Learn from their Blood, Sweat, and Tears, so you won’t need to experience trial and error.
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Ron Sheetz is a relationship marketing strategist, testimonial and patient experience expert. His client list reads like a who’s who, having the top, recognized dental gurus and highly successful private dental practices as clients. He’s published in 4 marketing and dental specific business books, publishes 6 print newsletters and contributes to dozens of dental specific publications; as well as having lectured nationally on the subject of video marketing, relationship marketing and testimonial marketing. Ron has interviewed hundreds of dental patients for video, websites, television and radio. He’s recognized as the creator of the “Preferred Patient Duplication System”.
